RichardBruton.ie is an editorially independent website that publishes reviews and comparisons of online casino platforms available to players in Ireland. We are not a gambling operator. We do not accept wagers, manage player funds, or issue any form of gambling licence.
This Privacy Policy describes what personal information we collect when you visit our pages, why we collect it, how it is handled, and what rights you hold under European and Irish data protection law. Continued use of this website indicates that you have read and accepted the terms set out below.
RichardBruton.ie is a review and comparison resource only. We do not operate gambling services and do not hold player accounts or balances of any kind.
02 Information We Gather
We process two categories of data: information you supply to us voluntarily, and technical data collected automatically during your browsing session.
Voluntarily supplied data:
Name and email address when you use our contact form
The text of any message, question, or feedback you submit
Subscription preferences if you opt in to receive email communications
Automatically collected data:
IP address and approximate location at city or country level
Browser type, version, and operating system
Pages visited, time on each page, and navigation path
Referring URL or search query that brought you to our site
Device type: desktop computer, mobile phone, or tablet
Date and time of each visit
We do not collect financial details, payment card numbers, or any special category data as defined by Article 9 of the GDPR.
03 How and Why We Use Your Data
Personal data we hold is used for these specific purposes:
Operating, maintaining, and improving our website and the quality of published content
Responding to enquiries, feedback, or complaints sent through our contact channels
Analysing visitor behaviour to improve site layout, load speed, and content relevance
Detecting misuse, spam, or harmful automated activity directed at our platform
Complying with applicable legal requirements under Irish and EU law
Sending email updates or newsletters only where explicit consent has been given
We do not carry out automated decision-making or profiling. We will never sell your personal data to third parties for advertising or any other commercial purpose.
04 Legal Grounds for Processing
Under GDPR, every instance of data processing must be supported by a lawful basis. We rely on the following:
Consent: When you voluntarily submit data to us, such as completing a contact form or subscribing to a newsletter, processing is based on your freely given consent. You may withdraw that consent at any time without affecting the lawfulness of any processing already carried out.
Legitimate interests: Automatically gathered technical data is processed under our legitimate interest in understanding how visitors interact with the website and identifying areas for improvement.
Legal obligation: In limited circumstances, we may need to process or disclose data to satisfy a legal requirement imposed on us by Irish or EU law.
05 Cookie Usage
Cookies are small text files placed on your device when you visit our website. They help us deliver a working site, remember your preferences, and gather usage statistics. We use the following types:
Strictly necessary cookies: These keep the site functioning and cannot be switched off. They do not store any data that identifies you personally.
Analytics cookies: Services like Google Analytics help us understand how the site is used, which pages attract the most visitors, and where users spend the most time. The data collected is anonymised.
Preference cookies: These remember choices such as your preferred language or display settings so you do not need to re-enter them on each visit.
Affiliate tracking cookies: When you click an outbound link to an online casino, a cookie may be set so the casino operator can attribute a registration or deposit to our referral. No personal information is transmitted back to us through this process.
You can manage or delete cookies via your browser settings at any time. Note that disabling certain cookies may reduce the functionality of parts of our website. More information about cookie management is available at allaboutcookies.org.
06 Third-Party Data Sharing
We do not sell, rent, or barter your personal data. Sharing occurs only under these limited conditions:
Analytics services: Aggregated, non-identifying usage statistics are shared with tools such as Google Analytics so we can track site performance and visitor trends.
Casino operators: When you follow an outbound link from our site, the destination operator may place its own cookies and collect data under its own privacy policy. We are not responsible for the data practices of external operators.
Legal obligations: We may disclose data if required to do so by law, court order, or a binding request from a regulatory authority.
Business transfers: In the event of a merger, acquisition, or restructuring of RichardBruton.ie, your data may be transferred as part of that process. We will notify affected users in advance if the transfer materially changes how their data is handled.
We strongly encourage you to review the privacy policy of any external website you visit through links on our platform.
07 Affiliate Revenue Disclosure
RichardBruton.ie generates income through affiliate marketing. If a visitor clicks one of our outbound casino links and subsequently registers or deposits, we may earn a commission from the operator. This commission is paid by the casino and does not increase the cost or change the terms available to the player.
Affiliate arrangements have no influence on our editorial process. Every platform reviewed on this site is assessed against a consistent set of standards covering licensing, bonus quality, game selection, payment methods, and support quality. We do not list operators that fall below our threshold, regardless of any commercial offer.
RichardBruton.ie is fully transparent about how it earns revenue. Our rankings reflect genuine independent evaluation, not commercial agreements.
08 Your Data Protection Rights
Under the GDPR and the Irish Data Protection Acts 2018, you are entitled to the following rights regarding your personal data:
Right of access: You may request a copy of the personal data we hold about you.
Right to rectification: You can ask us to correct any information that is inaccurate or incomplete.
Right to erasure: Under certain conditions, you may request that we delete your personal data.
Right to restrict processing: You may ask us to temporarily halt or limit how we use your data in defined situations.
Right to data portability: Where processing is automated and consent-based, you can request your data in a structured, commonly used, machine-readable format.
Right to object: You may object to processing carried out under our legitimate interests.
Right to withdraw consent: Where consent is the legal basis, you can withdraw it at any time without affecting the legality of previous processing.
To exercise any of these rights, contact us using the details in Section 13. We will respond within 30 calendar days. If you are dissatisfied with our handling of your request, you have the right to lodge a complaint with the Data Protection Commission of Ireland at dataprotection.ie.
09 How Long We Keep Data
We retain personal data only for as long as necessary to serve the purpose for which it was collected, or as required by law. Typical retention periods are:
Contact form submissions: up to 24 months from receipt
Anonymised analytics data: up to 26 months, in line with Google Analytics defaults
Newsletter subscription records: retained until you unsubscribe or request deletion
Affiliate tracking data: held in accordance with partner programme agreements
When data is no longer required, it is securely deleted or irreversibly anonymised. We do not hold personal data beyond what is reasonably justified.
10 Security Practices
We implement appropriate technical and organisational measures to protect your data against unauthorised access, accidental loss, alteration, or disclosure. These include:
HTTPS (TLS) encryption on every page of the website
Regular security reviews of hosting infrastructure and internal workflows
Personal data access restricted to authorised staff on a strict need-to-know basis
Prompt, secure deletion of data that is no longer needed
No internet transmission method is completely free of risk. While we take every reasonable precaution, absolute security cannot be guaranteed. Should a data breach occur that poses a risk to your rights or freedoms, we will notify both you and the relevant supervisory authority as required by the GDPR.
11 Under-18 Visitors
RichardBruton.ie is intended exclusively for adults aged 18 and over. Gambling-related content is not suitable for minors. We do not knowingly collect or process personal data from anyone under the age of 18.
If you are a parent or guardian and believe your child has provided personal information to us, please contact us immediately using the details in Section 13. We will delete any such data without delay.
If you are under 18 years of age, please leave this website now and do not submit any personal information.
12 Policy Revisions
We may revise this Privacy Policy periodically to reflect changes in our practices, legal requirements, or the services we provide. When significant changes are made, the effective date shown at the top of this page will be updated accordingly.
We recommend checking this page from time to time to stay informed. Your continued use of RichardBruton.ie after any revision constitutes acceptance of the updated policy.
13 Get in Touch
If you have questions about this Privacy Policy, wish to exercise your data rights, or need to raise a concern about how your personal data is managed, please contact us: